Wednesday, 24 April 2019

Personal Branding - Development


6C2 - Initial ideas for personal branding.

6D2 - Designing a range of appropriate communication methods 


Colours

Developments with colours show experiments with various colour pairings and combinations, seeing which worked most successfully together and both enhancing the design whilst also helping to communicate the concept and personality. Orange and purple worked well together, as orange represents creativity and expression, whereas purple is more representative of myself, however it seemed too contrast too much against each other. the same applied to the other experiments, using two colours took away from the design. Therefore it was decided to just use purple  for the main logos and brand across the platforms the identity was applied to, with an idea to use the other successful colours in other areas of the branding, the colours together work well as a cohesive colour scheme. 












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